DIY music used to consist of a C30 cassette of tunes which you'd recorded on a 4-track in your shed. You scrawled on it with some biro, or a felt tip if you were posh, shoved it in a jiffy bag and sent it to John Peel. But now, it's different, isn't it. Yes, it is. The Schema challenge is to record, distribute and promote a single from my bedroom in a 30-day timeframe. The resulting yacht-rock spectacular is called Those Rules You Made, and is released under the name The Schema on 20th August, via iTunes and a load of other online stores. My name is Rhodri, and this is the story...
	Buy The Single! from iTunes from us Our Links the VIDEO! rhodri.biz email MySpace Garageband PureVolume TagWorld Bebo Facebook App Assisted By drinkmilk Emu Bands likemind Lot 49 Films Marysia K HitSongScience DreamHost Mailing List Type email! Previous Posts YouTube insanity Internet Radio Video Cost It's Out Web ranking Online Press VHS, DVD, 320x240 MPG Endless profiles Mathematical Potential Facebook Question Archives July 2007 August 2007	Number One At about 5pm British time yesterday afternoon, the video for "Those Rules You Made" became the most-watched music video on the whole of YouTube - and that's worldwide! I captured the moment for posterity: This morning, we're up to 126,491 views. I'm still a bit flabbergasted. Remember, this video was made for less than £500, in less than 10 days from deciding to do it to getting it up online. Amazing. In the weekly chart, we're vying with Linkin Park and 50 Cent - a totally DIY music video, amid a sea of major labels. W00t, as they say on teh internets. posted by The Schema at Friday, August 24, 2007   +=+=+